Your Vendors Can Make or Break Your Business
Every contractor and small business owner depends on vendors. Material suppliers, equipment rental companies, subcontractors, software providers, insurance carriers -- your vendor relationships directly affect your costs, your timelines, and your reputation with customers.
Yet most small business owners spend almost no time systematically managing these relationships. They stick with whoever they started with, accept whatever pricing is offered, and only think about vendor management when something goes catastrophically wrong.
Selecting the Right Vendors
Price is not everything. The cheapest supplier who delivers late, ships wrong orders, or disappears when there is a problem will cost you more in the long run. Evaluate vendors on these criteria:
- Reliability: Do they deliver on time, consistently? Ask for references from other small businesses, not just their best accounts.
- Quality: Is the product or material consistently up to spec? Request samples before committing to large orders.
- Communication: Can you reach a real person when something goes wrong? Test this before signing a contract.
- Financial stability: A vendor that goes bankrupt mid-project leaves you scrambling. Check how long they have been in business.
- Terms and flexibility: What payment terms do they offer? Will they hold pricing for a set period? Can they handle rush orders?
How to Negotiate Better Terms
Small business owners often feel like they have no leverage with vendors. That is rarely true. Here is how to negotiate from a position of strength:
Know your numbers. Before any negotiation, know exactly how much you spend with this vendor annually. That number is your leverage. A vendor earning $50,000 a year from your account does not want to lose it.
Get competing quotes. Always have at least two alternatives. You do not need to threaten to leave, but knowing you have options changes the dynamic entirely.
Ask for volume discounts. If you buy the same materials repeatedly, ask for pricing tiers. "What does the price look like if I commit to $X per quarter?"
Negotiate payment terms. Net-30 is standard, but Net-45 or Net-60 might be available if you ask. Longer payment terms improve your cash flow without costing you a dime in interest.
Lock in pricing. Material costs fluctuate. Ask for price guarantees for 6 or 12 months. The worst they can say is no.
Trade loyalty for value. Offer to consolidate your purchases with one vendor in exchange for better pricing, priority fulfillment, or extended warranty coverage.
Vendor Scorecards
Create a simple scorecard that you review quarterly. Rate each key vendor on:
| Criteria | Score (1-5) | |----------|-------------| | On-time delivery | | | Product/service quality | | | Pricing competitiveness | | | Responsiveness to issues | | | Billing accuracy | | | Overall satisfaction | |
Any vendor consistently scoring below 3 needs a conversation. Any vendor scoring below 2 needs to be replaced. Keep these scorecards in a file -- they are invaluable data when it is time to renegotiate contracts.
Protecting Yourself Contractually
A handshake deal works until it does not. For any vendor relationship involving significant money, get these elements in writing:
- Scope of supply -- exactly what they are providing
- Pricing and payment terms -- including how and when prices can change
- Delivery schedules -- with consequences for late delivery
- Quality standards -- specifications, tolerances, inspection rights
- Warranty terms -- what happens when product is defective
- Termination clause -- how either party can exit the relationship
- Liability and indemnification -- who is responsible when things go wrong
- Insurance requirements -- proof of coverage for subcontractors
The SBA recommends that small businesses treat vendor contracts with the same seriousness as customer contracts. A poorly written vendor agreement exposes you to more risk than most owners realize.
The Backup Vendor Strategy
Never be entirely dependent on a single vendor for anything critical. The general rule:
- Primary vendor: Gets 70-80% of your business
- Secondary vendor: Gets 20-30% and stays warm as a backup
- Emergency option: A third vendor you have vetted and can activate quickly
This is not about distrust. It is about business continuity. Supply chains break. Companies get acquired. Warehouses flood. Having a tested backup means a vendor failure is an inconvenience, not a crisis.
When to Fire a Vendor
Some relationships need to end. Clear signals:
- Repeated quality failures after documented conversations
- Consistent late deliveries affecting your customer commitments
- Sudden, unexplained price increases without market justification
- Failure to carry required insurance or licenses
- Billing errors that always seem to favor them
- Unwillingness to put agreements in writing
When you do switch, do it professionally. Give reasonable notice, settle outstanding balances, and do not burn the bridge. Industries are smaller than you think.
Building Strategic Vendor Partnerships
The best vendor relationships go beyond transactional ordering. Invest time in vendors who invest time in you:
- Share your growth plans so they can plan capacity
- Pay on time, every time -- this earns you priority treatment
- Give feedback, both positive and negative, directly and quickly
- Invite key vendors to your planning meetings once a year
- Refer business to vendors who take care of you
A vendor who sees you as a partner will go further for you than one who sees you as just another account number.
4Sources
- 01SBA: Find and Work with Government Contractors — U.S. Small Business Administration
- 02NIST: Supply Chain Risk Management — National Institute of Standards and Technology
- 03SBA: Manage Your Business — U.S. Small Business Administration
- 04ASQ: Supplier Quality — American Society for Quality