Guide Category
Pricing & Profitability
10 guides about pricing & profitability for business owners.
Profitability Benchmarking: How Do You Compare to Your Industry?
Learn how to benchmark your profit margins, labor costs, and overhead against industry standards so you know exactly where you stand and where to improve.
Subscription and Recurring Revenue Models for Small Business
Recurring revenue transforms unpredictable income into stable, forecastable cash flow. Learn how to build subscription and maintenance models in any trade.
Discount Strategy: When Discounts Build and When They Destroy
Discounts are a tool, not a reflex. Learn when discounting makes strategic sense and when it silently destroys your profitability.
Job Costing: Knowing Your True Cost Per Job
Job costing tracks every dollar spent on every job so you know which work makes money and which work drains it. Here is how to set it up.
Understanding Gross Margin: The Number That Determines Survival
Gross margin is the single most important number in your business. Learn how to calculate it, track it, and use it to make better decisions.
Raising Your Prices: When, How, and What to Say
A practical guide to implementing price increases without losing your best clients, including scripts, timing, and common mistakes to avoid.
Pricing for Service Businesses: Hourly, Flat Rate, and Retainer Models
Compare the three core pricing models for service businesses and learn which one fits your trade, your clients, and your growth goals.
Competitive Pricing Analysis: Research Without a Race to the Bottom
Learn how to research competitor pricing, position yourself strategically, and avoid the trap of always being the cheapest option.
Value-Based Pricing: Charging What the Work Is Worth
Stop anchoring prices to your costs. Learn to price based on the outcome and value your customer receives.
Cost-Plus Pricing: The Foundation Most Businesses Get Wrong
Learn how to calculate your true costs and apply the right markup so every job covers overhead and generates real profit.
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